Booking system achieves 86% room utilization at Vrije University
Outcome
— 86% room utilization rate — 75 average daily bookings — 9.2 net promoter score
Goal
Seamlessly integrate a room booking system into the existing PLEQ app, allowing students to easily reserve rooms.
Project problem
The lack of a booking system led to wasted time, frustration, and an inefficient use of campus spaces.
PLEQ is a web application designed to optimise campus space utilisation through real-time occupancy and utilisation data
PLEQ is a web application designed to optimise campus space utilisation through real-time occupancy and utilisation data
Role
End-to-end product designer
Platforms
Web
Field
EdTech
Category
B2B2C
User-Centric Approach
⏰
Time-Based Booking
enables students to select a time slot first and then choose from available rooms, optimising their study time without hassle
🏢
Room-Based Booking
allows students to choose their favourite study room first and then select a suitable time slot
Driven by direct user interviews and competitor analysis insights, we implemented two booking approaches tailored to distinct user needs, increasing flexibility and usability.
By adding this branch the overall structure of the app changes to this:
Refined Through Iterations
Using data-driven insights, we optimised the design through multiple iterations, ensuring a seamless and user-friendly experience.
V2 – Optimized Solution
This is the current, refined screen, designed based on data-driven insights and usability testing to deliver a seamless experience.
V1 – Iterated Improvement
After months of real-world usage, we identified key user behavior patterns, allowing us to simplify and enhance the screen for better usability.
V0 – Initial Version
User satisfaction was critically low at 28%, highlighting major usability issues. This led us to rethink and redesign the experience.
By refining the experience through data-driven insights, we transformed an inefficient process into a seamless, intuitive solution
By refining the experience through data-driven insights, we transformed an inefficient process into a seamless, intuitive solution
As a result, we achieved an impressive outcome, demonstrating how thoughtful design can drive real, measurable results.
— 86% room utilization rate — 75 average daily bookings — 9.2 net promoter score
Booking confirmation
Room page
Booking screen
List of rooms
Main screen
Inter
Streamline campus experience with PLEQ
Streamline campus experience with PLEQ
Streamline campus experience with PLEQ
Custom admin panel boosts operational efficiency by 60%