Smarter Navigation, Better Experience:
A new era of kiosk UX with 5% higher engagement
Outcome
— 5% increase in user engagement
Goal
Redesign the entire kiosk experience with a focus on usability, personalization, and modern interaction patterns.
Project problem
The existing kiosk experience was a copy of mobile version, leading to low engagement and underutilization.
PLEQ is a web application designed to optimise campus space utilisation through real-time occupancy and utilisation data
PLEQ is a web application designed to optimise campus space utilisation through real-time occupancy and utilisation data
Role
End-to-end
product designer
product designer
Platforms
Web
Field
EdTech
Category
B2B2C
What is a kiosk?
A kiosk is a self-service digital terminal with a touchscreen display, placed in key campus locations to help students and visitors quickly access the campus map, check room availability, and receive personalized recommendations.
key factors to consider
01 /
Ergonomic Height: to place all interactive elements within a comfortable reach zone
02 /
Simple Navigation: The UI should prioritize minimal steps and clear signposting
03 /
High Contrast: Use a high contrast color scheme (e.g., light text on dark backgrounds) to ensure readability in diverse lighting condition
04 /
Gesture Support: Include support for intuitive gestures (e.g., swipe, pinch to zoom)
given the nature of the device....
Understanding the User Experience
-
Complex Flow and Poor Accessibility:
Navigating through the system felt cumbersome, and some buttons were difficult to reach due to the kiosk's height and poor touchscreen adaptation.
-
Unawareness of Features:
Many new visitors were unaware of the kiosk’s full capabilities.
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Lack of Unique Value:
The interface is a copy of a mobile experience, which led users to prefer using their phones instead of engaging with the kiosk.
We started the project with a thorough research phase, using both observations and user interviews to uncover the underlying issues with the current kiosk design.
Context-Aware Recommendation System
reduces cognitive load for the user by dynamically tailoring the flow based on previous selections
By intelligently adapting to user choices in real-time, the system not only simplifies the process but also makes it more efficient.
By intelligently adapting to user choices in real-time, the system not only simplifies the process but also makes it more efficient.
As a result, we achieved an impressive outcome, demonstrating how thoughtful design can drive real, measurable results.
— 5% increase in user engagement
Booking confirmation
Room page
Booking screen
List of rooms
Main screen
Unleashing Full Creative Potential
I would place bold, eye-catching images with clear CTAs to engage users with dynamic, interactive content, turning idle time into a valuable opportunity for communication and engagement.
